VINAMILK – GREEK YOGHURT
LAUNCHING VIETNAM’S FIRST GREEK YOGHURT
The largest dairy company Vinamilk worked together with The Circle to launch their latest product extension Greek Style Yogurt. The task was to create branding & packaging for the new products.
The developed to communicate the rich and authentic taste as well as reflect the rustic influence from the Mediterranean & Greek culture.
A ribbon was integrated into the design to function as the communication plate for the key-benefits as well as work as the colour coding platform for future extensions of the range.
- Client: Vinamilk
- Role: Branding and Packaging Design
- Agency: The Circle – Branding Partners
- Location: Vietnam