FRANCIA BEAUTY GROUP – FELINA NAIL ART
THE ESSENCE OF NAIL ART REFLECTED IN TRENDY PACKAGING
Francia Beauty, a key player in the nail art industry, enlisted the expertise of The Circle – Branding Partners to introduce a special range targeting artists in nail art studios. In a field characterized by creativity and expression, this unique range demanded a packaging design that not only resonated with the artists but also stood out vibrantly on the shelf.
The Circle, after thorough research and immersion into the realm of nail art and related products, crafted a vision where the trendy packaging design seamlessly followed the creative and graphical nature of the artists’ application to clients’ nails. Bold and robust patterns were strategically chosen, enhancing the see-through print application to showcase the vibrant colors of each lacquer. The result was a visually stunning and creative product range that not only celebrated the artistic spirit but also commanded attention on the shelf.
This collaboration showcased The Circle’s prowess as a design agency, delivering not just a packaging design template but an innovative approach that set trends in the nail art industry.
- Client: Francia Beauty Group
- Role: Packaging Design
