VINAMILK – MY WAY DRINK YOGURT

A YOUNG AND REFRESHING YOGURT DRINK

Vinamilk partnered with The Circle on this teen and young kids yogurt drink to bring to the market a fresh looking alternative to the learned imagery of fruit and milk on competitor products. The idea was to develop a unique set of illustrations that reflect back the lifestyle and activeness of the target rather than focusing on fruit content or other more functional elements.

  • Client: Vinamilk
  • Role: Brand Identity and Packaging Design
  • Agency: The Circle – Branding Partners
  • Location: Vietnam
My Joy-Packaging-Design-Yogurt Drink
My Joy-Packaging-Design-Yogurt Drink
My Joy-Packaging-Design-Yogurt Drink
My Joy-Packaging-Design-Yogurt Drink
My Joy-Packaging-Design-Yogurt Drink
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